Privacy Policy | Smart Soccer Stats

This Privacy Policy explains what data Smart Soccer Stats (“we”, “us”) processes when you visit smartsoccerstats.eu, why, and what rights you have. We aim to collect as little as possible.

What we collect

We do not ask you to create an account and we do not sell your data. We do not show ads on this site. To understand how the site is used, to improve it, and to measure our own advertising, we use the following third-party services, which process limited personal data such as your IP address, device and browser information, and your interactions with our pages:

Google Analytics 4 — aggregate traffic and usage statistics. Provided by Google. IP addresses are used to approximate location and are not stored by us.
Microsoft Clarity — anonymised heatmaps and session replays that show how visitors navigate pages. Text you type into inputs is masked by default and is not captured.
Google Ads — measures whether visits to this site came from ads we run elsewhere, so we can tell which ads are worth paying for. We do not use it for remarketing, and it does not place ads on this site.
Google Search Console — reports on how the site performs in Google Search. This does not track you on our site; it uses data Google already holds from its search results.

Cookies and consent

Google Analytics, Google Ads and Microsoft Clarity set cookies and similar identifiers. Where required by law (including for visitors in the EU/EEA and UK), no cookies or identifiers are stored until you give consent, and you can withdraw consent at any time. The Google tag loads for all visitors under Google Consent Mode with storage denied by default, meaning it sends anonymous, cookieless signals only; it starts using cookies solely after you accept. Microsoft Clarity does not load at all unless you accept. Essential functionality of the site works without any of them.

International transfers

Google and Microsoft may process data on servers outside your country, including in the United States. These providers rely on appropriate safeguards (such as the EU–US Data Privacy Framework and Standard Contractual Clauses) for such transfers.

Data retention

Analytics data is retained by the respective providers according to their policies and our configured retention settings, after which it is deleted or anonymised. We do not maintain our own database of visitor personal data.

Your rights

Depending on your location, you may have the right to access, correct, or delete personal data, to object to or restrict its processing, and to data portability. You can also opt out of Google Analytics using Google’s opt-out browser add-on, and control personalised advertising in your Google Ad Center.

Third-party policies

Contact

For any privacy questions or requests, contact us.